LUEUR is a campaign project about a body positive shopping experience. Directed by designer Alexis Shuffler, this project is a response to the amount of women who feel shame when looking for a size that fits them at shopping malls.





LUEUR is a campaign project about a body positive shopping experience. Directed by designer Alexis Shuffler, this project is a response to the amount of women who feel shame when looking for a size that fits them at shopping malls.